Pop culture giant DC Entertainment has launched a new logo. DC has entertained us for over eighty years and with the upcoming Rebirth launch, the visual change fits in just nicely.
Amit Desai, DC Entertainment Senior Vice President of Marketing and Global Franchise Management went on to say:
While comics continue to be the heart and soul of DC, the brand has evolved to now stand for powerful storytelling across so many different forms of media. DC is home to the greatest Super Heroes and Super-Villains, and the new logo has the character and strength to stand proudly alongside DC’s iconic symbols
The launch of the new logo is the perfect tribute to DC’s legacy, exciting future and most importantly, our fans.
So when can we expect to see the new logo on our beloved comics? The new logo will debut on the cover of the highly-anticipated DC Universe: Rebirth Special #1 comic book written by Geoff Johns. It will be released May 25 and available in comic book shops and digital.
Geoff Johns, DC Entertainment’s Chief Creative Officer said:
I’m very proud that Rebirth will be the first comic book published with the new DC logo. To me, Rebirth and the new DC logo are built on what’s come before while looking to what will come tomorrow. I can’t wait for people to see it on the cover.
DC worked with Pentagram, the world’s largest independent design consulting company on the new logo. You can now expect to see it’s presence across all major DC products, sites, and digital services.